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Saturday, July 18, 2009

Business, Social Media and YOU!

This morning as I opened the dental floss I was surprised to see on the package something written about how this brand is 40% better than some other brand. I know there is a lot of choice in the floss industry but is putting down someone else’s product really the way to operate your own business? I would say… gone are those days, where we had to step on someone else’s head in order to step up in the world.

It reminded me of all of the political ads that I dislike so much. You know the ones where one party digs into the past of the other party’s candidate…something like this. (Read this in deep voice,) when Joe Black was 4 years old..he pulled his sister’s hair! When he was 8 Joe Black got a spanking for taking gum from his mother’s purse without asking. At the age of 12 he was still afraid of the DARK! Is this the man that YOU want running the country? I should THINK NOT!"

I mean really… at one time in my life…I wore diapers…but I grew out of that at some point in time. It is time that companies and politics…do the same.

Web 2.0 is a wonderful example of the future of business…and how the smart companies are already evolving to the mindset of Win, Win, Win. Yes I said Win three times! The first two are obvious; you know, win for YOU, win for Me and Win for the Environment. Using the 2.0 concept, of what can our contribution be…rather than what can I spam you with in hopes that you will buy my product, we are building the future to be one of service, gratitude and encouragement. Companies who in the past were in competition with each other are now working TOGETHER to really make a difference, for their employees, customers and others.

Take for example, our electrical company. Traditionally we would only be able to bid jobs that were set to begin when another job had wraped up. Due to not having enough employees to get the job done. Or if we had to wait for another job to start, we might have to lay people off for awhile until we had more work. That is typically how things used to work… however since our company started we have worked together with other electrical companies, to share the work. Yes Share! What I mean by this is, when we are looking at bidding a job, and our employees are busy working on another job, we barrow employees from another like company. This helps us because we are then able to do the work that we might not have been able to do because of limited employee’s. We also don’t have to do any paper work for the borrowed employees, because they stay on the payroll of the other company. We pay their company a small commission for the use of their people. And they don’t have to lay off people because of lack of work.

We also work together when those companies are bidding other jobs that we don’t need, so we will submit a higher bid when they are bidding so that the general contractor has met his quota of incoming bids for a job. So… we want our “competition” to do well…and be successful in their business because it allows us to continue to also be successful.

Twitter and Facebook have allowed everyone of us to be able to work together in service and success. When you are on Twitter and you ReTweet (RT) another person’s status, link etc. you are building them up by highlighting them to your own network of followers. Likewise on Facebook when you “share” or “Like” another persons submission, you are helping your friends photo, story, video, link, or tag line gain popularity helping them spread the message they are sharing with YOU. I think that a facebook/ twitter friend of mine @JosephRanseth said it best, “As you seek to elevate yourself… elevate others! As we seek to elevate others…the work itself will elevate us!”

So, as we ‘have fun’ in our social networking world, we are making a difference by helping our own network of friends spread their messages, by connecting, communicating and sharing like never before. Collectively we are changing the old mindset where we had to belittle someone else to make ourselves look better. We are building, instead of destruction! WE are sharing, helping, promoting and becoming the best cheerleaders that we can be. Our ‘social network friends’ are a shining example of how to build the Relationships necessary to do successful business today. @PerryBelcher is an amazing example of "what 2 do," when it comes to Social Media! He is fantastic at keeping up with network relationships and gives YOU way more than you could ever give back. I highly suggest that you check out all of the amazing things that he shares and gives away FREE all while making a huge profit. Watch his video's you will see what I mean!

By highlighting the amazing contributions of others, and by adding quality to all that you do, YOU build the ‘trust’, ‘transparency’ and ‘openness’ that has been missing from business in the past. Friends make great customers! So remember, we don’t ‘Spam’ friends… we build up the friendship’s by contributing…and by working on building the friendship. Like @CoachDawn calls it, “Friendship Spam’” is when you just add and add and add friends…without adding a personal note as to why you would like to be friends. I also think that #FollowFridays are turning into the same thing. Why note Say something like, “ @TrafficGen is a great person to #FF b/c he is sooo funny! He will brighten ur day.” Or, “I love the wisdom of this man @LFTS, wonderful #followfriday.” How about “ I love this lady, I know YOU will too @kendrathornbury #FF” or “ @alexkaris has a lot of friends for a reason! He is a great #FF.” How about, "@VividLife ~YOUR Ultimate Life Resource#FF" or “ For all things Peace, you need to follow be #FF @LynneONE4PEACE you will thank me!” OK, I am sure that you have enough examples by now…lol.

Be interested instead of trying to be interesting! That will make all of the difference in not only your online success but also your overall success in life. So to leave you with the wisdom of another amazing person, “Is there anything that I can do for YOU, because YOU deserve to be Happy? @Deremiah_CPE
How may I serve YOU?

Most Humbly,
Marcia Johnson @Marciajk
President of http://www.stockharmony.com/



Stock Harmony ~ Bringing Integrity, Honesty & Communication in Business http://www.stockharmony.com/
Vividlife ~ your ultimate life resource ~ http://www.vividlife.me/
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